Amanda Guerrera

UX / UI Designer

About me

  I build and design for experiences that have a real and lasting impact yet are invisible, intuitive, inclusive and honest. I have no hesitation throwing the big ideas at you and in-turn, instigate and inspire ideas in others.

My journey so far...

UX Designer / Web Analyst

Macquarie Bank2012 - 2013

Complex solutions involving multiple channels - UX designs and strategy - Website auditing - Wireframes and protoypes - Agile - Determining strengths and weaknesses of website tools and applications - Managing and contributing to the Online Style Guide

Marketing and Creative Manager, Australia and NZ

SomnoMed2010 - 2012

Implemented a global brand refresh for online and print - UX designs and strategy - Website auditing - Determining strengths and weaknesses of website tools and applications - concept and implementation for successful medical practice campaigns which in-turn increased public awareness and product loyalty.

Marketing Coordinator / In-house Designer

Australian Stock Exchange2002 - 2005

Nominated for Golden Boomerang Award for excellence in Customer Service - Content management of the Listings and Business Development pages on www.asx.com.au

Senior Ux/UI Designer

Macquarie Bank2017-Current

Complex solutions involving multiple channels - UX designs and strategy - Website auditing - Wireframes and prototypes - Agile - Determining strengths and weaknesses of website tools and applications - Managing and contributing to the Online Style Guide

UX / UI Designer

Macquarie Bank2015 - 2017

Complex solutions involving multiple channels - UX designs and strategy - Website auditing - Wireframes and prototypes - Agile - Determining strengths and weaknesses of website tools and applications - Managing and contributing to the Online Style Guide

UX / UI Consultant - Business Owner

Dizenya2009 - Current

Clients including but not limited to: Vodafone Australia, ASX listed SomnoMed Limited, FYG Planners and Super Wealth Management Solutions - Mentor for High School students wanting to know more about the industry.

Content Management Consultant / Web Designer

Vodafone Australia2002 - 2005

With responsibility for developing the company’s intranet and internal communications strategy - Conceptualized and implemented the Vodafone Employee TV Channel (‘VTV’), which showcased staff notices, external ad campaigns and broadcast ‘live’ events and campaigns to our national offices.

SEO Strategies

City Desktop Training2012

Certificate of Attainment

Graphic Design & Advertising

CATC2005

Diploma

Computer Applications & Management

Williams Business College1997

Certificate IV

UX Immersive

General Assembly2015

Certificate of Attainment

Responsive Design: HTML5, CSS3

The University of Sydney2013

Certificate of Attainment

Milestones Achieved

28 Clients
6 Courses completed
4 Awards Won
500 100's of responsive design projects

What I do

Designing

I don't just design - I create and explore many different approaches to solving complex design issues.

Branding

13 years ensuring brand consistency.

Analytics

Traffic is nice ~ revenue is better. Full data analysis to understand what’s going on with your website and users.

Developing

Front-end developing for sites such as Vodafone, Macquarie Bank and the Australian Stock Exchange.

Marketing experience

Not just the end solution - I understand from start to finish.

Support

I love what I do and my support for your business is loyal.

A few skills I possess...

100%

Lean UX

100%

UI Design

100%

SketchApp

100%

Interactive Prototyping

85%

Analytics

100%

Content Architect

100%

Wireframes

87%

HTML5/CSS3

Work Process

IDEA

CONCEPT

DESIGN

DEVELOP

TEST

LAUNCH

Latest News

Former Apple designers say the company has lost ‘the fundamental principles of good design’

Two early Apple designers have written a piece on Co.Design chastising Apple’s new design direction, which they claim puts elegance and

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Designing the online banking experience for Macquarie Bank

This has to be one of the toughest jobs I’ve ever completed in my life.  Every suggestion, every feature, every

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Keep this front-of-mind for future-proofing your UX.

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Stella Young – I’m not your inspiration, thank you very much

Stella Young is a comedian and journalist who happens to go about her day in a wheelchair — a fact

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Think accessibility

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Is your website accessible to everyone?

Statistics show that the future in websites is about making your website accessible to everyone. We’re an ageing population –

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